Alpha Electrics was started in 1990 and three decades later, our family-run business are proud to be one of the UK’s leading experts in our field, employing a large team of highly-skilled engineers from our base in Leicester.
We continue to specialise in the repair, maintenance and service of industrial electric motors and drive, working across sectors including aerospace, automotive, construction, food, packaging, precision engineering, retail and more – helping to keep factories and commercial buildings up and running.
Trading has been challenging for most businesses during the COVID-19 global pandemic, but we are delighted to announce investments in the business and future plans for future growth.
Continual investment in the workforce and the latest technologies have also been crucial to our success, along with our guaranteed products, specialist services, speed of response and transparent processes.
We started planning for the future eight months ago by working with brand and marketing agency Well & Truly. A growth strategy has been created as well as a fresh look brand and new website, which includes the new ‘Alpha Hub’ displaying hundreds of products available for immediate purchase for when waiting for a repair is not an option.
“We are constantly evolving and seeking ways to change, improve and develop our services, in a drive to become more specialist and maintain our position as experts in this field. That is why we now planning for the next phase of the business. We started by revisiting what has got us to where we are now and have then used these values to help devise a strategy to further grow the business.
We are looking forward to expanding into new markets and are even exploring international markets such as the USA, EMEA, South America and Africa”.
Rajesh Patel, Company Director
We are proud to celebrate our 30th anniversary, but never complacent. Our commitment to excellence and constantly driving change has ensured we are always one step ahead. We have built a stable business that has weathered many a storm, so we are well-equipped to cope with the challenges posed by coronavirus.